Home / WordPress / 7 Ideas to Monetize a Website and Increase Your Income
Just because you get a domain and a hosting service to have a website up and running, do not expect to make money from it that easily.
It takes a lot of effort to come up with a strategy that brings you money. In addition, you need to promote the site constantly to drive traffic to it. From search engine optimization and social media to email and PPC marketing, different techniques are necessary to attract visitors.
Of course, you will also need a monetization idea. There are multiple ways to go about picking one, and in case you have no idea where to start, the list below should be quite useful.
Keep in mind, though, that you do not have to limit a website to just a single monetization method. You can incorporate multiple ideas, though remember that if you go too far and clutter pages with promotions, people will lose interest in the site.
Let’s start with ecommerce. You can sell your own products or start a dropshipping venture. The latter is probably better for newcomers because there are fewer investments involved.
If you are going to dropship, make sure to add customer reviews to the products. You can import them from relevant platforms using automation tools. Ali is one of the examples, though you could also pick Opinew – alternative to ali reviews.
Now, as for what products to sell on a website, try to find a niche that is not too competitive. Also, focus on the evergreen aspect so that you can expect sales throughout the year.
Try Affiliate Marketing
Clicking on affiliate links redirects one to a landing page that sells goods or services, lets you download something, fill out a survey, and so on.
The goal of affiliate marketing is to get the right traffic so that it converts. A click-to-action button will be useless if it targets the wrong demographic.
Most affiliate marketers depend on product pages to promote goods and services, though you can also try different alterations to see which of them work the best.
Offer Guest Post Opportunities
Starting a blog on a website is quite common these days, even if the primary function of the said website is to sell goods or services online. If you were to look through various internet shops, you would notice that most of them have a blog.
If you were to have a blog on your site or focus on blogging yourself, you could make money by offering interested parties to publish their original content. Link building is necessary to improve search engine optimization, and if your site has good metrics, there will be interest in posting content from various blogs.
In addition to making money, you will also benefit from new content on the website. One thing to note, though, is that you do not want to sell out and publish lackluster articles just to make money because it can be detrimental to the overall quality of the website.
Accepting donations is as straightforward as it comes when speaking of monetization methods. You will need to make sure that your website has quality. Otherwise, site visitors are unlikely to give you money.
Also, if you are going to accept donations, it might be better not to use another monetization method because the idea of, say, running ads and having a donation button does not sound like a good combination.
Create a Crowdfunding Page
Similar to donations, a crowdfunding page is another idea that requires you to depend on your audience. Patreon is the most popular crowdfunding site, and plenty of content creators use it for themselves.
Of course, patronage should offer some perks. If somebody pledges you money, they usually expect to get something in return, such as a freebie or access to exclusive content.
Running online ads is not as popular anymore due to other monetization methods. Moreover, many online users install ad blocker extensions on their browsers, nullifying the ads.
One other potential obstacle is the lack of good ad networks. Because the method is not as popular, it is harder to find an ad network that pays good money and does not slow down the website too much.
Nevertheless, the method still exists, and if you believe that it can work, you should try it regardless of the challenges it might present.
Flip the Website
A website with great traffic has a certain value. If you get good at web development, optimization, and promotion, you can expect to make money by creating different websites and flipping them.
What someone does with a website after you sell it will not be your concern. The goal is to make money, and if you find the method profitable, you should turn it into regular work.